My name means storyteller.
And everything I build starts there.
I am Teca.
A brand, communications, and marketing strategist and storyteller building across continents, between Canada and Ghana.
I came to this work through a path that is anything but linear.
Over 15 years, I have led marketing, communications, and brand strategy across North America, Africa, and the Caribbean. I have worked with governments, NGOs, multinational corporations, and solo founders building their first real brand.
I have coached executives on how they show up in the room and helped organizations find the words for what they do and why it matters.
Along the way, I became a certified Image Consultant, a John Maxwell-certified leadership coach, speaker, trainer, published author, branding consultant, relational and Skills for Success trainer and the Director of Marketing and Communications at one of the largest Black business development initiatives in Canada.
Each credential and experience taught me something different about how perception shapes reality and how story shapes perception.
A few years ago, I started making a different kind of decision. I stopped choosing between my professional ambitions and my cultural identity.
Between the business I was building in North America and the continent that has always called me forward. I started building both.
Simultaneously. On purpose.
I am now based between Canada and Ghana, working with organizations that want to grow in, into, or across Africa and the Caribbean, and with the founders building those organizations.
I offer fractional CMO support, communications strategy, digital marketing management, and personal brand strategy, with the cultural fluency and creative direction those markets require. I am also a professional speaker who adds tremendous value to conferences, summits and events where entrepreneurs and businesses connect.
My name means storyteller. This is the work I was destined to be doing, and I look forward to helping you tell your unique brand story.
my values
I believe the best communications strategies are built on truth, not spin.
I believe African and Caribbean markets deserve partners who actually understand them.
I believe your brand should be able to say what you mean, mean what you say, and do both with clarity and style.
I believe the personal brand behind the organization matters as much as the organization's brand. Sometimes more.
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Currently serving as the Director of Communications & Marketing at a leading non-profit serving Black Canadian businesses.
Contributed to the overhauling of the brand’s presence, storytelling efforts and implementation of a 24-month communications and marketing strategy.
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Workplace Connections and the Government of Canada
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Certified member since 2016 https://www.maxwellleadership.com/
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MCATD, Schulich Executive Education Center, 2014
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Cornell University, 2020
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York University
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George Brown College
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My Style, Way 2011. Thrive Publishing
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Dedicated 10 years of service working for Employment and Social Development Canada and the Province of Ontario in employment programs, grants and contributions leadership and private career college regulation.
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Credentials & Experience
Client Reviews
Words from people I have had the privilege of working with.
“Since working with Teca, I have seen a dramatic increase in my salon's activity in less than 6 months. The experience has improved my life. I have been able to give more hours to my employees and now I am in a position to hire a new one.
-N. Bozyk. Salon Owner“Teca delivered two great, well-developed and polished talks that helped CEOs evaluate what type of leaders they were and whether they were living up to John Maxwell's ideals. She was an excellent addition to the conference program.”
-K. Loomis, CEOTeca has very high business standards, is very professional and experienced, has a vast knowledge base of entrepreneurship and branding, and she is warm and relatable. She really wants me to succeed and has always lifted me higher.
Rene Whiteman, Entrepreneur
Lorna Blake, Influential Speaker ★ Author * Coach Extraordinaire ★ Real Estate Investor ★ Senior Financial Consultant
“I met Teca at John Maxwell Leadership Certification Program for Leadership Development in August of 2016. We were both enrolled in the program. Over the course of a few days, I got to see her executive presence and poise but also her excellent people skills.
I partnered with Teca on the Return To Ghana Online Summit in 2019 and I had an absolute blast co-hosting "Breaking Your Money Blocks Conference" at the Jireh Conference Center in Accra Ghana, West Africa. It was a success!
She is a true team player who’s dedicated and committed to excellence. She loves to help others win and she plays full out! If you get a chance to work with her in any capacity, do it. I look forward to working with her again and highly recommend her.”
Brand Strategy and Digital Marketing
During my time supporting this brand we were able to achieve remarkable outcomes together. We increased the brand’s presence online, grew community, increased thought leadership and positioned Fitness 1 as the leading fitness brand in Accra.
2020-2023
Business Branding, Skills Training
and Coaching
I am Tasleem and I'm a natural hair YouTuber. When I signed up with Coach Teca hoping to improve my business, not only did I walk away with many techniques, but I also walked away with the clarity of my how, why, and what of my business. The Skills to Dollar Bills Fast Track program had a very good structure and covered a lot of good information that was very easy to absorb. Actually, one of my favorite lessons from the Skills to Dollar Bill Fast Track program that Coach Teca covered was the Lean Business Plan.
Tasleem, Entrepreneur and founder Tanich Beauty. Former natural hair YouTuber
Leadership and Personal Brand Coaching
E.Adabie, Executive Leader in Education. Accra, Ghana
It was a good experience working with Teca, she was extremely professional and got to the heart of the matter. I particularly appreciated her probing questions that challenged me to give my best and strive for more. I highly recommend Teca.