SErvices

Fractional CMO & Marketing Leadership

You need senior marketing thinking and leadership but you are not ready for, or do not need, a full-time Chief Marketing Officer. I step in as your strategic marketing partner, shaping direction, overseeing execution, and building the systems your team can grow with.

Best for: SMEs, NGOs, and growing organizations in Africa and the Caribbean, or those expanding into those markets.

What this includes:

Monthly strategy sessions

Content calendar creation and oversight

Team and contractor oversight

Monthly performance reviews

Priority access between sessions

Investment: From $2,500 CAD per month (3-month minimum)

A full communications strategy built for where your organization is going, not just where it has been. Delivered as a working document your team can execute from, not a report that lives in a drawer.

Best for: Organizations at an inflection point, launching into a new market, or whose communications no longer match the ambition of the work.

What this includes:

Discovery sessions with key stakeholders

Current state audit

Target audience profiles

Full messaging framework

12-month communications roadmap

Channel and content recommendations

Presentation and debrief

Investment: From $3,500 CAD (project-based)

Done-for-you digital marketing for businesses in Africa and the Caribbean who are ready to show up consistently and strategically online. We handle the strategy, content, scheduling, and reporting, so you can focus on running your business.

 Best for: SMEs and NGOs who need consistent, culturally intelligent digital marketing without hiring a full team.

What this includes:

Monthly content calendar

12-16 posts per month (copy and design brief)

Community management during business hours

Monthly analytics report

One campaign per quarter

Investment: From $2,000 CAD per month (3-month minimum)

For executives and entrepreneurs who know the quality of their work but whose public presence, online profile, or leadership communications are not yet reflecting it. I work with you to close that gap.

This is not image consulting. It is strategic brand positioning applied to a person. How you are perceived in the room, on stage, and online shapes what opportunities come to you and whether people say yes when they arrive.

 Best for: Founders, executives, and high-potential leaders preparing for a raise in visibility, a new role, or a market pivot.

 What this includes:

Personal brand audit and positioning assessment

Core messaging and bio rewrites across all platforms

LinkedIn strategy and profile overhaul

Executive communications coaching

Ongoing personal brand advisory (optional)

Personal style and colour analysis

Investment: From $750 CAD (starter) to $5,500 CAD (full package)

I speak at conferences, leadership retreats, and corporate events on communications strategy, brand storytelling, cultural intelligence in marketing, and the bi-continental business opportunity in Africa and the Caribbean.

My talks are not motivational. They are practical, specific, and designed to change how your audience thinks about communication, brand, and what it takes to grow across cultures.

Recent topics include:

Your Story Is Your Strategy: How to Build a Brand That Travels

The Africa Opportunity: What African and Caribbean Markets Want from International Brands

From Presence to Profit: Personal Brand Strategy for Leaders

Customized speaking and facilitation packages